SEE: Fashion matters – why?

Monday, June 20th, 2011

Why does fashion matter? Society has been grappling with this question seemingly since Eve discovered the wonder that is Grecian draping around the dawn of time and promptly converted Adam. Who can blame her? It’s very figure flattering.

In more recent history, this query has often taken on a rather dark and usually politically charged undertone, especially during periods of economic instability such as that from which we are ever so slowly emerging. There are certainly those among us who would categorize fashion as being superficial and irrelevant.

Naturally, we at Castor & Pollux do not share this opinion and have long championed the idea of “creating a decoration conversation, recognizing that the act of getting dressed directly corresponds to the books on our shelves, the foods we eat, the scents we wear, and the way we set the table.”

Furthermore, who can discount the immense cultural importance of the creation of sportswear (thank you, Coco “We’d be catching the bus in a corset and hoop skirt if it weren’t for you” Chanel), the wrap dress (we are indebted to you, Ms. Von Furstenberg), or the modern tuxedo jacket (Yves, without you we’d be lost)? Innovations in dress such as those previously mentioned are undoubtedly just as vital to our modern selves and the evolution of our society as the electric telegraph, the Model-T Ford and the X-Ray. They become cultural benchmarks, providing us with insight into a people, place, and time that might otherwise be lost.

Perhaps Nigel says it best in The Devil Wears Prada: “Halston, Lagerfeld, de la Renta – what they did, what they created, was greater than art because you live your life in it.”

Given our strong feelings on the issue, we were obviously delighted when the iconic Manhasset luxury retailer Hirschleifers invited us to participate in their online forum, aptly titled Why Fashion Matters – a year-long project created in honor of an astounding 100 years in business, as well as a way of paying homage to the fashion industry itself.

The site provides a space through which fashion lovers, in addition to movers and shakers in the industry (including such influential persons such as Jason Wu, Sharon Edelson of WWD and Ashley Olsen of The Row), can expound on the importance and relevancy of fashion in their lives and the lives of others. Here’s what a few contributors had to say:

Kerrilynn Pamer (Our very own!):

“It gives you a platform to play around with – whether you choose to or not. Even on days when the idea of dressing can seem daunting, you have the ability to tell others a little something simply by what you are wearing.”

Sonia Rykiel:

“Fashion offers a dream to women as well as a tool for their needs. It is a living statement of the times.”

David Neville of Rag and Bone:

“Fashion matters because the last time I looked nobody was walking around naked. The clothes you wear are a personal expression of a part of who you are.”

Can I get an Amen? 

– Rebecca Elliot

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